Remember those great radio and TV spots from the 70s and 80s? And yet we have some great spots written today, but the fact is, that as companies and small business try to become more and more profitable, or in a lot of cases just plain sustainable, with increased competition from abroad, the marketing campaigns and budgets have either shrunk…

Are you thinking about a career in voice overs? It is strongly advised that training is taken out and taken on with interest and vigor. While there are many different avenues that education can be consumed there is one definite way above all others that increases to the top as not only the preferred method but also the most effective:…

If you wanted to be a doctor, lawyer or plumber you would have a clear career path to follow, exams to take, practical experience to gain, and professional bodies to join. The road map to your chosen job would be well defined and structured. If you had not achieved your dream by a certain age, you would probably have to…

I recently wrote about the way in which voice overs artists and studios use ISDN to connect together. But more and more clients are requesting audio files are sent by e mail, and increasingly more and more voice talents are setting up their own home recording studios in response to this. In effect the voice over artist is becoming producer,…

There are few areas of Internet marketing growing faster than video marketing. Other mediums such as text and audio are now taking a backseat to this powerful medium. Sites such as YouTube, Dailymotion and Vimeo allow people to begin marketing to their niche instantly and for free. Professional presentation is critical to create the right impression. Often the audio quality…

Here’s a look at the best cities for various kinds of voice over work: New York City, NY New York City is the place to go for the best voice over work for advertisements. With most of the top advertising agencies located in the Big Apple, it makes sense that the biggest voice talents for advertisements are congregated here. While…

For many areas of the radio industry, you have to actually work at a radio station or for a radio show, or even online radio, but for radio commercials, the advertising agencies and voice over artists are called upon to work in a recording studio to produce adverts that are aired. These radio commercials are created for lots of different…

Chapter 1: What exactly are voice-overs? The term comes from the world of film, when a narration was referred to in the script as "Voice over Picture", or VO for short. Now, voice-over can refer to any number of ways you can use your voice to get a message across. You've heard about commercials, corporate narration and animation, but how…

Hiring a voice over actor can be pretty intimidating, having in mind that you haven’t done it before. After all, the actor is the one that reads your scripts and therefore this turns him into the most powerful connector between you/your project and your audience. The voice gives emotions, visuality and sensory experience to your movie/video. If, indeed, this is…

Efficient digital audio revolution has made commercial voice overs, a combined talent of professional performers. Easy to use, they provide high service standards to the customers. Today, commercial voice overs are extremely accessible even to the small businesses. If you want to improve your visual presence and are aiming at beneficiary business success; then they would make a better option…