English for Business Communication (Routledge Applied English Language Introductions)

This textbook provides a comprehensive introduction for students and professionals who are studying English for business or workplace communication and covers both spoken and written English. Based on up-to-date research in business communication and incorporating an international range of real-world authentic texts, this book deals with the realities of communication in business today. Key features of this book include:use of English in social media that reflects recent trends in business communication;coverage of the concept of communicative competence;analysis of email communication;introduction to informal English and English for socialisation as well as goodwill messages, such as thank you or appreciation messages, which are a part of everyday interaction in the workplace; examination of persuasive messages and ways to understand such messages;an e-resources website that includes authentic examples of different workplace genres and a reference section covering relevant research studies and weblinks for readers to better understand the topics covered in each chapter.This book goes beyond the traditional coverage of business English to provide a broad and practical textbook for those studying English in a workplace setting. Read more